Sep 10
7
Local SEO Through Social Media Optimization, Say What?
Have you been doing internet marketing and not receiving the support you feel you deserve from your local community? Maybe you are not engaging your social network as well as you could be through optimization of your web presence including social networking which is local SEO. Providing social media that is optimized includes making it easily distributable and well designed so that it is not an eye sore.
Social media optimization includes
- clean and friendly social media
- easily found and distributable options
- making contact information visible
- catchy, branded and fun
Keep it simple and make it fun. Social media optimization includes making your web presence something that everyone can appreciate since it is going to be seen all over the internet so be sure your networking mediums are friendly to a certain extent. Make sure your content is available and the same on as many social networking sites as possible. Contact info should be present as well… again, the same on all social networking sites across the web. Images, widgets, banners and other media should be catchy and resemble your business to keep them branded towards you and they should be fun so people are attracted to them.
The most important part to successful social media optimization for local SEO is expressing it off the web. When a customer asks how to thank you for your services make sure you tell them to comment it on your Facebook or add you as a friend. Utilize your social networking as word of mouth. Notify clients that you have a Twitter where they can find limited time coupons and discounts. The worst thing you could ever do is to create social networks and never utilize them for marketing.
Ever visit a bare, abandoned website or social site and felt the lack of energy? Spending money is emotional, build emotion through social media optimization.
